Footwear Product Developer

Are you an experienced Footwear Developer with an entrepreneurial spirit and a passion for the product? Do you have a proven track record of bringing new footwear concepts to life? Can you identify, analyze and capitalize on customer and market insights? Are you a high-energy person who enjoys playing for a winning team? If you can answer yes to all of these, L.L.Bean wants to talk to you!

We are currently seeking a Product Developer to work in our Footwear division. In this key role, emphasis is on quantitatively analyzing the business, identifying trends, and on new product development and product innovation. The selected candidate, in conjunction with the Design team, will develop products that offer superior function, value and aesthetics. In this fast paced, detail oriented environment you will have primary responsibility to ensure that key aspects of products are clearly communicated, merchandising cycle timelines are met, and relevant gross margin and price targets are achieved.

The ideal candidate would have experience with outdoor casual footwear and would be able to anticipate emerging customer and/or market needs to develop innovative products and compelling and relevant merchandising concepts. As a creative professional, you are able to think “out of the box” while multi-tasking, prioritizing and paying strict attention to detail. Critical to success in this position is being a team player that enjoys meeting deadlines and interacting across various departments and levels. BA/BS degree is required with 2-5 years of relevant experience.

L.L.Bean offers a competitive salary and benefits package including medical, dental, 401(k), and a significant (25-40%) discount. For more details, refer to the “What we offer” section of our Employment website.

To apply, please visit our website at www.llbean.com and click on the employment link at the bottom of the page.

L.L.Bean is an equal opportunity employer.

Photographer

Plow & Hearth, specializing in unique, enduring home and lifestyle products that are quality-built and guaranteed to meet our customer's expectations, is seeking an experienced Photographer at our Corporate Office in Madison, Virginia.  As a multi-million dollar, multi-channel retailer (catalog, internet, and retail), Plow & Hearth’s family of brands includes Plow & Hearth, Wind and Weather, Magic Cabin, and Hearth Song.  This family of specialty brands is part of 1-800flowers.com based in Carle Place, NY.
 
Duties and responsibilities of the position include but are not limited to the following:

• Experience in photographing home furnishings (hard and soft goods), yard and garden items, models and children.
• Provide photography for multi-channel marketing initiatives, including, but not limited to catalogs, internet, retail and other collateral pieces.
• Produce quality images by photographing merchandise in the studio and/or on location.
• Operate digital photography equipment, including computers, cameras and studio lighting.
• Translate production requirements and layouts into final image.
• Perform minor retouching and image adjustments after shoots.
• Upload images to color separators for image processing.
• Attend product turnover meetings, as needed.
• Maintain accurate and detailed records of daily production.
• Adhere to schedules, deadlines and budgets.
• Work with Art Directors and Merchants on in-season photography.
• Keep photo studio and equipment clean and organized.
• Maintain and update image archives.
• Continually evaluate and improve on processes.
• Stay abreast of changes in technology, striving to improve quality.
• Requires overnight travel and extended hours, as needed.
• Other duties as required

The requirements listed below represent the minimum knowledge, skill, and/or ability required, to perform job function:

• 4 year degree in photography, a related field or equivalent work experience.
• 2+ years experience in the catalog industry preferred.
• 5+ years of total work experience in the field of photography, particularly in product photography and large-scale photo shoots, both in studio and on location.
• Solid portfolio showing broad range of catalog style photography, demonstrating artistic talent and technical skill.
• Demonstrated ability to guide and direct models, including children.
• Advanced knowledge of:  digital photography systems; Macintosh computer systems, including server based workflow; Photoshop and other related graphics programs.
• Basic knowledge of color management.
• Basic level of experience in other applications such as MS Word, Excel, Filemaker Pro, etc.
• Basic knowledge of offset printing processes.
• Excellent organization, communication and interpersonal skills with attention to detail, accuracy, and schedules.
• Ability to prioritize, multi-task and work well as a team player.
• Perform well under pressure.
• Ability and willingness to take on responsibilities and/or tasks not specifically assigned.

Qualified applicants should send resume, cover letter, salary requirement, and a few relevant samples of their work or a link to an online portfolio to plowandhearthjobs@plowandhearth.com

Plow and Hearth is an equal opportunity employer. 

Copywriter/PR Coordinator

Regular: Full time, salary position
Reports to: Marketing Director

General Responsibilities: 
The Copywriter/PR Coordinator is responsible for the development and implementation of all Cuddledown catalog copy, headlines, and cover messaging for five seasonal catalogs per year, as well as three wholesale catalogs per year. Also responsible for repurposing all consumer catalog copy for the Cuddledown website with the purpose of  search engine optimization and expanding information available to consumers. Additional, but less frequently, new product copy and web content for a separate brand is required.

The public relations portion of this position includes content development and execution of a PR strategy for two brands. Releases to the media include: newspapers, magazines, TV, radio, and the worldwide web. Maintaining two separate brands with distinctively different voices is required.  The PR Coordinator will write press releases as needed, fulfill fact sheet and image requests from the media, and manage all corporate charitable donations.

Specific Responsibilities:
Direct/Catalog Marketing

Act as the primary liaison with Product Development to obtain all catalog copy specs

Write all catalog copy in accordance to the copy style guide, maintaining the branded voice of Cuddledown

Maintain and update the Cuddledown copy style guide as needed

Work with Creative Team to understand catalog production schedules and adhere to copy writing and editing deadlines

Proofread all materials generated for our customers to ensure consistency of style guide rules and voice. Materials include: copy for the catalog, retail store and wholesale materials, packaging materials, ads, etc.

Online Marketing

Work with Marketing Director and Ecommerce Manager to develop valuable website content including extensions to product catalog copy, library content, product and service page content, and newsworthy items that build credibility and complement the Cuddledown brand, and the second online brand – all optimized for SEO purposes.

Maintain and update the second online brand copy style guide as needed.

Work with Ecommerce Manager and Web Team to develop concepts and content for Emails & Enewsletters.

Public Relations

Develop effective online and offline PR strategies with the Marketing Director

Act as the primary contact person with all media

Work with the Marketing Director to increase national media exposures for catalog, web, wholesale and retail channels.

Maintain an up-to-date media contact list and work to grow this list

Fulfill all media/PR product and image requests for outside contacts as needed. Track all borrowed products and monitor their returns with our warehouse.

Notify all Cuddledown employees in a timely manner of PR mentions; maintain the PR board in the CS area; archive PR exposures.

Research and stay abreast of the latest online technologies for implementing effective PR campaigns for two brands

Manage all aspects of corporate charitable contributions/donations

Contribute to general marketing projects as assigned

 Job Qualifications:

• 4-year college degree, preferably in English, Journalism, or Marketing Communications related field
• Must have 2- 4 years of marketing related writing experience: preferably with catalog copy writing, and public relations experience encompassing both offline and online media
• Must be an excellent written and verbal communicator and able to present his/herself to the media
• Must have desire, drive, and willingness to tackle initiatives consistent with corporate objectives
• Must be goal-oriented and able to multi-task
• Excellent organizational skills with attention to detail and deadlines
• Consumer brand experience and exposure to marketing strategy
• Understanding of search engine optimization (SEO) fundamentals and online public relations strategies
• Proficiency with PC and Microsoft Office programs

Interested Candidates should send a cover letter and resume to:

Bonnie Wilson
HR Coordinator
Cuddledown
312 Canco Rd.
Portland, Maine   04103  

Phone: no calls please
Fax: 207-761-1948
Email: bwilson@cuddledown.com

Photo Sylist

Plow & Hearth, specializing in unique, enduring home and lifestyle products that are quality-built and guaranteed to meet our customer's expectations, is seeking an experienced Photo Stylist at our Corporate Office in Madison, Virginia.  As a multi-million dollar, multi-channel retailer (catalog, internet, and retail), Plow & Hearth’s family of brands includes Plow & Hearth, Wind and Weather, Magic Cabin, and Hearth Song.  This family of specialty brands is part of 1-800flowers.com based in Carle Place, NY.
 
Duties and responsibilities of the position include but are not limited to the following:

• Work with the Creative team in the planning and implementation of the Madison Brands creative look and feel.
• Follow creative concepts that promote merchandise objectives and sales strategies.
• Attend product turnover meetings to determine set and propping needs for photography.
• Partner with Art Directors and Photographers to plan and coordinate daily shooting needs.
• Identify set design and propping needs for all photography shoots.
• Source props, maintain/update/refresh in-house prop library.
• Order samples for photography from stock as necessary.
• Comfortable working on location and studio photo shoots.
• Assist with packing and labeling boxes/photo samples for photo shoots as needed.
• Participate in the liquidation of photo samples post photography, identifying items to stay in studio or sent to outlet.
• Work with studio staff to keep studio and warehouse clean and organized.
• Other duties as assigned.

The requirements listed below represent the minimum knowledge, skill, and/or ability required, to perform job function:

• Significant strength in all key print styling areas: Tabletop, textiles, top of bed, room, garden/floral, some on-figure and laydown styling.
• Strong organizational skills and attention to detail.
• Ability to prioritize and meet deadlines.
• Capable multi-tasking.
• Strong communication, collaborative and team skills.
• Computer skills essential-ability to use MOSIS, Filemaker Pro, Microsoft Office Suite and other applications as job technology changes.
• Flexible and results oriented.
• Excellent communication & interpersonal skills.
• Excels in team environment.
• Overnight travel required and the ability to work additional hours during photo shoots.
• Ability to lift and move objects up to 50 lbs.

Qualified applicants should send resume, cover letter, salary requirement, and a few relevant samples of their work or a link to an online portfolio to plowandhearthjobs@plowandhearth.com

Plow and Hearth is an equal opportunity employer. 

Project Manager

About the Job
Orchard Brands is an acquisition oriented company that has grown to over a billion dollars in sales over the past 24 months, thereby making it the fastest growing company marketing to the baby boomer generation. Orchard Brands currently consists of 18 brands; Appleseed’s, Tog Shop, WinterSilks, Blair, Draper’s & Damon’s, Haband, Norm Thompson Outfitters, Solutions, Sahalie, Gold Violin, Old Pueblo Traders, Bedford Fair, Willow Ridge, Lew Magram, Brownstone Studio, Intimate Appeal, Monterey Bay Clothing Company and Coward Shoe.  Orchard Brands mission is to provide excellence in style, quality and service to the fastest growing generation in history.
 
Orchard Brands currently offers specialty products through distinct catalogs, retail stores and the Internet. Customers of each of the Orchard Brands have come to expect the finest quality and value supported by the highest levels of attentive and personal customer service.
 
To learn more about each of the Orchard Brands, please visit  http://www.orchardbrands.com/.
 
Orchard Brands is seeking two Project Managers who will report to the Marketing Director.
 
The Project Manager contributes to Orchard Brands profit maximization and revenue enhancement by organizing, performing and tracking all of the discrete tasks required to develop and deploy new income-generating third-party programs/systems. Multi-channel programs will include direct mail, web marketing, telemarketing, loyalty programs and alternative media. Manages multiple, simultaneous project schedules working under the direction of the Marketing Director with a cross-functional team that includes subject matter experts both internal and external. The Project Manager acts as the project leader and account manager between Orchard Media, the individual catalog brands and our strategic client and vendor partners.

Essential Functions:

1. Document all activities required to develop and implement enterprise-wide, multi-channel marketing programs into a formal project plan. Actively manage the project plan, establish realistic expectations for solutions and timelines, and clearly communicate with cross-functional teams to ensure project success.
2. Co-manage the client/vendor teams to achieve schedule and budget milestones within the project plan.
3. Collaborate with the Orchard Media team, the individual brand marketing teams and Orchard Brands Shared Services (call center, DC, IT) to achieve project success.
4. Support the Marketing Director in his/her role to identify strategic objectives, prescribe solutions, grow third-party income and build strong client/vendor relationships.
5. As necessary, travel to client, vendor and/or Orchard Brands’ facilities to conduct due diligence, launch tests, troubleshoot and/or implement roll-out programs.
6. Track and report on financial performance including post mortems. React quickly to take advantage of changing business conditions and opportunities.
7. Manage multiple projects at one time, and identifies issues in a timely manner before they impact quality and on-time, on-budget performance.
8. Exhibit professional conduct in all business relationships, actions and communications.

Additional Functions:

1. Other duties as assigned.

Education, Training and Skills Required:

1. Bachelor’s degree or advanced degree in Business Administration, Marketing, Communications, or a closely related field.
2. Minimum 3-5 years of progressive business development or project management experience in well-respected, customer-driven and/or client-driven organizations.  Direct marketing, financial services,insurance and/or healthcare experience a plus.
3. Demonstrated subject matter expertise, formal training and on-the-job experience in Catalog/Direct Mail, WebMarketing, Loyalty Programs and/or Customer Relationship Management.
4. Demonstrated experience managing project scope, budget, timelines, and teams in addition to utilizing a formal process for identifying, qualifying, and mitigating project risk.
5. Strong analytical and problem-solving skills.
6. Proven initiative and good judgment with the ability to excel at account management.
7. Must be able to work effectively in a team environment and demonstrate strong interpersonal skills to accomplish goals and complete projects
8. Excellent organizational skills to handle multiple tasks, and demonstrated ability to manage a complex array of strategic and tactical projects with multiple partners.
9. Excellent written and oral communication as well as strong presentation skills. Requires exceptional Microsoft Excel and Powerpoint skills.

Orchard Brands offers a competitive salary commensurate with experience and an excellent benefits package including Health/Dental insurance, Life, Long Term and Short Term disability Insurance, Flexible Spending Accounts, 401K match, EAP, and Employee Discount. 

For consideration, please submit your resume, along with a cover letter and salary requirements to  jobs@orchardbrands.com , or fax to 800-673-8401. 

Orchard Brands is an equal opportunity employer.
 

Director of E-Commerce

ABOUT OUR COMPANY:
 
Do you know that the pet industry is $43 billion and growing? Do you know that the pet industry has grown every year for the last 15 years and is one of the only industries to post consistent growth during difficult economic times? Do you know that many economic experts consider the pet industry to be recession-resistant because of the devotion that pet "parents" show their extended family members?

How would you like to work for the largest catalog and direct sales team in the pet industry?

At PetEdge, we provide groomers, retailers and pet care professionals with thousands of stylish, trend setting products at unbeatable prices with eye-catching retail packaging. We are a leading business partner to independent pet store owners in the United States, Canada and beyond. We also manufacture and distribute over 30 exclusive PetEdge brands offering outstanding quality and value, allowing our retail customers to effectively compete with national chains. Our products are so highly respected that they have consistently been voted number one by independent retailers in Pet Age Magazine. 

Please visit our website at www.petedge.com to learn more.  EOE

POSITION SUMMARY:

The Director of E-Commerce plays a key strategic role in the planning and profitability of all B-2-B website marketing programs, including email campaigns, Affiliated Partner Banner ads, SEO SEM & PPC, forecasting, meeting revenue projections and development and execution of an annual marketing plan. Will develop, manage and optimize marketing programs and acquisition strategies while ensuring a consistent brand image. Coordinates and provides overall direction for website functionality, merchandising, maintenance and development to ensure that PetEdge’s websites offer a compelling shopping experience. 

The overall mission of the Director of E-Commerce is to lead a team of 5 associates that grow the business through the development, implementation, support, and analysis of web and ecommerce strategies.  Establish processes and metrics to ensure best practices and measurability of E-Commerce and website efforts.  Work with product management and customer support colleagues to advance and improve online efforts for PetEdge’s B-2-B online sites.

QUALIFICATIONS:

• Bachelors Degree and minimum 10+ years Ecommerce/web marketing experience required
• Supervisory/Leadership experience required
• Must be very familiar with the online space from a business perspective with deep knowledge of operations and online/offline multichannel integration efforts
• Must have experience defining and measuring key performance indicators to identify improvement opportunities, as well as the know-how to recommend and implement initiatives to tackle these opportunities.
• Should be highly collaborative and comfortable with both high-level planning and tactical execution.
• Software Skills:  FRY OCP; LYRIS; Coremetrics; Ecommetry; PPC portals – Google ADWORDS, MSN, Yahoo!; HTML; CSS; XSLT; various data bases

PRIMARY RESPONSIBILITIES:

• Lead ongoing growth plan for emerging/growing web ecommerce channel initiatives and Standard Operating Procedures:
• Outbound Email/Newsletter Initiatives
• Insures effective implementation and use of best practices for PPC and SEO
• Personalized, segmented onsite user experiences
• Leverage social media opportunities
• Web analytics
• Content management
• Product Merchandising
• Onsite Customer usability
• Identify and define website and other business model improvements. Develop business case, gain buy-in, and drive implementation as appropriate
• Assure solutions are consistent with the global marketing strategy and leveraging a shared infrastructure
• Identify and prioritize issues, obstacles, and opportunities.  Develop proactive plans to address. Form and lead cross-functional teams
• Continuously benchmark and monitor competitors and leaders in other industries

PetEdge offers a competitive compensation and benefits package including an employee discount and business casual work environment along with a talented team of associates.

If you are interested in being part of a team environment and working in an exciting and fast-paced growth company, please email a cover letter noting salary requirements and a resume attachment in MS Word format to humanresources@petedge.com

NOT SEEKING AGENCY ASSISTANCE

PetEdge, Inc.
Human Resources
100 Cummings Center, 307B
Beverly, MA 01915

Inventory Forecaster

Join the team at Gardener’s Supply Company where we’re proud of our commitment to working hard AND having fun! We are an employee-owned company and America’s leading catalog & web-based gardening company! Located in Burlington, Vermont - one of the most scenic and unique cities in the country.  Built on a hill over looking Lake Champlain and the Adirondack Mountains, Burlington is a cosmopolitan city minutes from a wealth of outdoor activities such as boating, cycling, hiking, snow skiing, and more.   

Inventory Forecaster:  We’re searching for an Inventory Forecaster to join our Merchandising/Inventory Control team who will develop our seasonal product forecasts for all of our offers in print, web, retail & alternative media.  They will use forecasted demand tools, prior history, and order flow/completion to anticipate and meet our customer demands and meet our corporate fill-rate goals. We prefer that our ideal candidate has 3 or more years forecasting or inventory planning in a direct marketing environment, a four-year college degree, or equivalent life experience in statistics and/or analysis, and loves to work with numbers.

Responsibilities:

• Use FC21 to work with Merchandise Managers & the Inventory Control Manager to develop timely and accurate product forecast, within budget targets, for quarterly campaigns and offers utilizing comparable products, FC21 and other metrics
• Become an expert in how campaign space allocation, presentation, and offer hotspots affect demand and product level forecast.
• Have a thorough understanding of the integration between MAPS and FC21.
• Develop and maintain offer, category, and special product curves as needed.
• Manage product forecasts for current and future offers based on current trends and macro changes.
• Analyze and manage the mix percent of products that are affected by color and size or both.  Be aware of any changes in presentation across all channels that may impact the mix percent. 
• Determines FC21 projection method based on observation of current demand, completion percentage, and curve data.  Consults with IC Manger before making a change
• Collaborate and support MM in development of product and category forecast for line reviews and post pagination by providing forecasting expertise using comparable products, trends, space allotment, and presentation.  
• Working the Planners and IC Manager participate with the identification and liquidation of overstock merchandise.  Coordinate with the MM to anticipate the possibility of product reinstates.   

Job requirements:

• BS/BA in Business, Statistics, or similar discipline. 
• Three or more years forecasting or inventory planning or inventory management experience.
• Ability to understand the importance and financial impact on the corporation of an accurate forecast and successful plan.
• Ability to define problems, collect data, establish facts, and draw valid conclusions. 
• To perform this position successfully, an individual must have an advanced knowledge of and demonstrated success using MS Word and MS Excel
• Proven outstanding analytical skills.

We offer a team-oriented work environment, strong cultural values, competitive wages and excellent benefits (including a terrific product discount!). Interested? Please send your cover letter & resume to Gardener’s Supply Company, 128 Intervale Rd., Burlington, VT 05401 or to jobs@gardeners.com

Marketing Manager

Specialty Catalog Corp., located in West Bridgewater, Massachusetts, just 25 miles south of Boston, is an established, privately held catalog and E-commerce company serving the needs of women across the U.S. for more than 25 years.  Come join a growing team of experienced marketing professionals!

We are looking for a bright, energetic professional to take our marketing to the next level.  As Marketing Manager, you will plan, oversee and be responsible for the success of integrated marketing programs including promotions, advertising, public relations, and new customer acquisition.  You will oversee our brand strategy and ensure consistency of voice and message across channels. 

Position Summary

This role requires excellent project management skills, analytical skills as well outstanding writing skills.  In this role you will work with internal groups including online marketing, creative, analytics, merchandising, telephone sales and senior management as well as outside vendors.  The ideal candidate must be results-oriented, creative, able to work well with others and high energy!  

Major Responsibilities

Responsibilities include developing and executing advertising, promotions, public relations and marketing programs designed to drive sales and increase new customer acquisitions. 

Ideal Skills and Experience

• A minimum of 7 years marketing experience, preferably at a catalog company.
• Strong analytical skills including marketing testing, quantitative analysis and Excel skills.
• Experience creating and gaining buy-in for marketing plans.  The ability to have a point of view and broker it effectively.
• Creative leadership.  The knowledge and intuition for what marketing messages and collateral will appeal to customers.
• Outstanding written and oral communication skills, the ability to present effectively to all levels of management and to be a good listener.
• Strong interpersonal skills and the ability to build lasting and trust-based relationships with people across functions and at all levels.

Specialty Catalog Corp. is proud to be an equal opportunity employer.  We offer an excellent benefits package, generous compensation and a lucrative 401K Program.

To apply, please respond to the following URL address:  https://home.eease.com/recruit/?id=323663

Senior Financial Analyst

Garnet Hill, a growing high-end multi-channel marketer specializing in original designs in clothing and home décor is seeking a Senior Financial Analyst to join our Finance Team and play a key role in preparing the company’s annual budgets and monthly re-forecasts; analyzing financial results and working with managers to help the company meet its financial objectives.
    
KEY JOB RESPONSIBILITIES:

• Coordinate and prepare the company’s annual budgets and monthly re-forecasts (P&L, Balance Sheet and Cash Flow)
• Work with operations managers to assist them in creating, analyzing, understanding and meeting their budget objectives; motivating and teaching them how to continuously improve their department’s financial performance
• Design, build, document, and maintain tools and databases to be used by the Finance Department that create efficiencies or provide a manageable means of handling a complex problem (i.e. Budget Tool, etc.)
• Prepare a wide variety of regular/ad hoc financial analyses and special reports, i.e. in depth analysis of such high risk areas as returns, margin, catalog costs, and operating expenses 
• Perform budget vs. actual variance analysis on an on-going basis to ensure the company progresses towards financial goals; bring areas of risk and opportunity to management’s attention 
• Train staff on our financial and analysis systems and provide technical assistance when needed
• Assist with acquisition analysis and due diligence assignments
• Assist the Finance Department with reconciliation and analysis of general ledger accounts and sub-ledgers as well as provide internal and external audit support

EDUCATION/EXPERIENCE/SKILLS

• 5 + years financial analysis experience, preferably in the direct marketing or retail industries
• Bachelor’s degree in Accounting, Finance or Business Administration or equivalent work experience

TECHNICAL EXPERIENCE/KNOWLEDGE:

• Proven technical knowledge and skills in financial analysis, budget development and administration,  accounting, and internal reporting
• Advanced computer skills: specifically in Excel, database, analysis (i.e. Cognos) and accounting software packages

SKILLS:

• Excellent time-management and organizational skills  with ability to manage multiple tasks under tight deadlines
• High attention to detail 
• Proven ability to manage small to mid-size projects, assessing project scope and timely follow-through relating to project requirements and deadlines
• Strong business acumen 
• Excellent problem solving skills
• Strong analytical skills
• Ability to react to a fast-paced, ever-changing business environment
• Ability to work independently with minimum supervision
• Ability to work and communicate effectively in a team environment

Garnet Hill offers a comprehensive benefits package and great career potential. Our employees are creative, hardworking, fun-loving and absolutely passionate about what they do.

Interested in joining this small company with big company advantages?  Please send a cover letter and resume to:

Heather Bushey
Director of Human Resources
231 Main Street
Franconia, NH  03580
Email:  hbushey@garnethill.com
Fax:  603-823-7404

Contact Name:  Heather Bushey
Contact Phone:  603-823-5545 X1204

Vice President Direct Marketing
Multichannel Marketer
Boston Area

Our client, a leading consumer multichannel marketer with consistent double-digit growth, seeks a seasoned direct marketing executive to continue leading the profitable growth of the business, while building the Company’s position, image, and brands.

Reporting to the CEO, the VP of Direct Marketing will be responsible for formulating and implementing the company’s online and offline customer acquisition, retention, and circulation programs.

This is an outstanding opportunity for an experienced direct marketing professional with a track record of successfully driving profitable growth to help mold a young and successful multichannel marketing company. 

Marketing and merchandising focused, with strong financial skills, you should have a minimum of 10 years of successful direct marketing experience and expertise in a multi-channel B-to-C company (continuity marketing experience is a definite plus).

We regret, only those individuals with backgrounds that match these requirements will be considered.  Limited relocation assistance.

Contact:

Les Gore, Managing Partner
Executive Search International
Email: info@execsearchintl.com

RPG Programmer/Analyst

For close to sixty years, White Flower Farm has delighted customers with catalogue offerings of the finest products in horticulture.  Our commitment to providing our customers with uncompromising quality and customer service keeps our programming project list long and challenging. We are currently seeking a top-notch RPG Programmer/Analyst to join our IT staff and participate in taking our business to the next level.

The ideal candidate must have significant RPG III, ILE and/or RPG 400 experience and possess an interest in working with a small group of people dedicated to advancing our information systems.  Order entry system knowledge a plus, as is a knowledge of horticulture.

Position Requirements

• 15+ years of experience as a programmer and key member of a development team on a successful small to mid-sized IT team.
• Expert knowledge of RPG III, ILE and/or 400 programming language and procedures.
• 4 year degree in Computer Science.
• Proficient PC and networking skills, including MSOffice.
• Flexibility to work varied hours during certain projects and assignments.

White Flower Farm offers a unique work environment that is both casual and creative.  Comprehensive benefit package, employee discounts, 401(k) plan, and overstock giveaways round out the offering.

Contact info:

Robin Ouellette, Director of Human Resources, White Flower Farm, 30 Irene St, Torrington, 06790.  wffhr@whiteflowerfarm.com; fax (860) 482-3747

Director of Marketing

If you are looking for an opportunity to utilize your creativity, business acumen, and 10+ years of direct response marketing experience to achieve growth in a dynamic industry, Country Casual, a leading designer and manufacturer of premium teak outdoor furnishings,  is seeking a Director of Marketing to direct and develop all components of its multi-channel trade and retail marketing program.  This position defines corporate marketing strategies; works closely with product development, creative, and sales to identify, develop, and implement effective tactical marketing plans to expand customer base and drive revenue growth; and ensures consistent corporate messaging that reflects the company’s long-term vision, goals and objectives.

Specific areas of responsibility include:

Branding and messaging

• Manages the Country Casual brand image to achieve recognition
• Ensures the Country Casual brand is projected consistently across all marketing channels.

E-commerce marketing and web analytics

• Manages design and development of www.countrycasual.com to increase site traffic, visitor conversion rate, and average order size.
• Uses web analytics tools such as Google Analytics to increase visitor conversion rate and average order size. 
• Reviews market research and competitive data to identify new market opportunities for expanded product reach, increased revenues, and profits. 
• Works with various groups within the company to understand and evolve pricing practices and strategies to maximize the Company’s revenue opportunities
• Oversees paid and organic search programs
• Plans and executes e-mail campaigns

Catalog circulation

• Manages house file and coordinates development of circulation plan with outside consultants.
• Manages customer/prospect analytics database

Advertising and public relations

• Coordinates trade and retail print advertisement placements, publishing of press releases, and television segments.
• Manages Country Casual trade show appearances including execution and marketing

The ideal candidate will possess:

• Bachelor’s degree in business or marketing. Master’s degree is desirable.
• 10 years direct-response marketing experience including:
• Strategic planning and tactical execution
• A track record of taking a brand to recognition
• Development and execution of successful web based marketing campaigns
• Catalog circulation experience
• The highest level of interpersonal, communication, time management, decision making and organizational skills and demonstrated ability to:
• Use relational database tools (such as Microsoft Access) to analyze customer information and direct marketing activities
• Use web analytics tools (such as Google Analytics) to increase website traffic
• Write targeted copy consistent with the brand
• Understand changing market conditions and their impact on the business
• Work well both independently and as part of a multi-functional team
• Manage projects to schedule and budget, including management of outsourced functions

Country Casual, is a leading designer and manufacturer of premium teak outdoor furnishings. With over 30 years in the industry, we are committed to the highest standards of quality, design and customer service.  

We offer a competitive compensation and benefits program and a family friendly work environment in our Gaithersburg, MD headquarters. 

Please send resume and cover letter to: jobs@countrycasual.com

E.O.E/M/F/H/V