BOD - Biographies

Board of Directors Biographies

Board Member contact information

Steve August

NEMOA President of the Board of Directors: VP, Marketing - Road Scholar

Steve heads up marketing for Road Scholar, the nation's largest not-for-profit educational travel organization for adults — offering thousands of programs in nearly 100 countries and 50 states. Previously, he was CMO at Universal Screen Arts, SVP of Marketing at The Sharper Image, OVP of Marketing at Brookstone, and led catalog circulation at Staples. Steve holds a BA in Economics from St. Anselm College and an MBA in Marketing from the University of New Hampshire. He's been on the board since 2016 and President of the NEMOA Board since 2020.

John Rossiter

NEMOA Vice President of the Board of Directorst: Vice President Lindenmeyer Central

John began his career in printing with Meredith / Burda in 1980 working in manufacturing while attending Lynchburg College. Since graduating in 1984, John has worked in manufacturing, marketing, and sales all in the printing industry and has been in New England since 1988. John has participated in NEMOA since 1988 and has served on the Board since 2012. John has served in many capacities over his 20 year tenure with RR Donnelley. A native of Michigan, John has a BS in Political Science from Lynchburg College, Lynchburg, Virginia.

Pamela Higgins

NEMOA Secretary: Senior Client Partner - Oracle Data Cloud

Pamela uses her marketing experience and expertise to consult with clients and help them grow their offline and online businesses. Prior to Oracle Data Cloud, she worked for National Geographic for over 17 years as the VP of Marketing and Circulation for the catalog and online store, where she was responsible for strategic and tactical plans for customer reactivation, retention, and acquisition. She also held positions with Time Warner and Time Life and started her career as a list manager. She holds a BBA degree from The College of William and Mary.

Dana Springfield

NEMOA Past President: President/CEO - Dover Saddlery

Dana has over 30 years of experience in database marketing working with Garnet Hill, Chadwick's of Boston, Yankee Magazine and The New England Journal of Medicine. Dana is currently VP of Marketing at Dover Saddlery. Prior, Dana was responsible for Yankee Candle's Direct-to-Consumer business unit and the database marketing program for Yankee Candle's 600+ retail stores.

Dana Pappas

NEMOA Past President: Chief Financial Officer - Plow & Hearth (retired)

Dana has is now retired from Plow & Hearth where he served as the CFO for many years. Dana joined P&H in 1999 when the company was a wholly owned subsidiary of 1800Flowers.com. He was the COO of the company from 2006-2016. He began his direct marketing career at Talbots and has also worked at J. Jill, Appleseed's and Faith Mountain, all in the Finance and Operations side of the business.  Dana holds a BS in Accounting from Bentley University and an MBA in Marketing and Finance from Babson College. He sits on the board of directors as Treasurer of his local chapter of Habitat for Humanity.

Brent Niemuth

NEMOA Marketing Chair: President, Chief Creative Officer - J.Schmid & Assoc. Inc.

Brent has gained a national reputation for challenging industry norms and is known for his strong belief that brands need to be “more human.” He is an award-winning designer and highly sought-after speaker on the topics of creativity, design and branding and has been helping build brands such as Disney, House of Blues, Reebok, Jockey, Orvis, Microsoft and multiple Las Vegas resorts for over 35 years. And he still claims to be the fifth Beatle. J.Schmid & Associates is a leading creative and branding agency specializing in direct-to-consumer marketing.

Neal Patrick

Board Member at Large: Vice President, Business Transformation and Projects, L’OCCITANE Group

Neal oversees business transformation projects for L'OCCITANE.  Previously, he was SVP of Marketing and E-commerce at DAI Holdings, Vice President of Marketing - Woman Within at FULLBEAUTY Brands, formerly Redcats USA (PPR), Vice President of Targeted Marketing at Oriental Trading and Director of Marketing at Metrostyle.  Neal holds a BS in Management from RPI and an MBA from Boston University.  He's been on the board since 2020.

Brian Rainey

Board Member at Large: CEO & Co-founder - Path2Response

Prior to launching Path2Response in 2015, Brian served as the President of Epsilon Data until 2012, following Epsilon's acquisition of Abacus in 2007. He held the position of CEO at Abacus Direct from 2001 to 2007. Before joining Abacus in 1992, Brian gained valuable marketing experience through positions at The Sharper Image, Sara Lee Direct, and DFS Direct. Currently residing in Littleton, Colorado, Brian is proud father to his children Lauren and Jayce, both of whom also call Colorado home. Outside of his professional commitments, Brian finds pleasure in activities such as fly fishing, skiing, hiking, and playing chess. Brian joined the board in 2023.

Jason Baer

Board Member at Large: Head of Marketing - Infinite Commerce

Jason oversees a portfolio of 35 brands in the Baby & Toddler, Toys & Games and Home & Family space under the Cap Hill Brands umbrella   Prior to Cap Hill Jason was the Vice President of Sales & Marketing at Vermont Teddy Bear & PajamaGram Company bringing a data driven direct, omni-channel direct response business approach.   Jason is passionate about business analytics, direct response marketing, and an Amazon thought leader.  Currently residing in Burlington Vermont, Jason is a father of 2 daughters 7 and 12, an ultra running enthusiast, loves to hike bike and ski and the class of 2008 NEMOA Rising Star!  Jason joined the board in 2023..

Stephanie Stopka

Board Member at Large: Global Ecommerce Business Development Director - Design Toscano

Stephanie has been at Design Toscano for over 13 years, having worn many hats in that time.  Previously Stephanie worked for WGN Radio, Catholic Knights and was even a Congressional Intern.  Stephanie attended Marquette University.  She joined the board in 2024.

Steve Sanfelippo 

Board Member at Large: Senior Vice President Sales & Marketing - Arandell

Steve is the SVP of Sales and Marketing for Arandell Corporation, a Midwest based printer of leading catalog brands. Steve graduated from Carroll University in Waukesha, WI with a degree in Business & Marketing. He began his career in print with Perry Printing, was part of RR Donnelly’s and LSC Communications senior sales leadership team and joined Arandell in 2018.  Steve has been a regular attendee of NEMOA for over 20 years and joined the Board in 2024.